US Frozen Bakery Products Market, By Category,

the united states frozen bakery products market has been witnessing a steady demand in recent years. this trend is expected to continue in the forecast period of 2018-2026. the market is segmented by categories such as bread and rolls, cake and pastry, pizza crust, and others. each category holds a significant share in the market and has its own growth potential. bread and rolls category is the largest segment in the us frozen bakery products market. the convenience of frozen bread and rolls along with their longer shelf life has made them popular among consumers. they are also easy to find in the supermarket and offer a wide variety of options such as whole wheat, multi-grain, and gluten-free. with rising health consciousness among consumers, the demand for healthier frozen bread and rolls is also on the rise. the cake and pastry category is another significant segment in the us frozen bakery products market. the popularity of cakes and pastries as snacks, desserts, and breakfast items has contributed to the growth of this category. frozen cakes and pastries offer the convenience of enjoying these indulgent treats at home without having to go to a bakery. manufacturers have also been introducing healthier options in this category, such as sugar-free or low-fat options, to cater to the health-conscious consumers. pizza crust is a relatively newer category in the frozen bakery products market. the demand for frozen pizza crust has been growing due to the convenience and variety it offers. with the popularity of homemade pizza and the availability of frozen pizza toppings, consumers can now easily prepare restaurant-style pizzas at home using frozen pizza crust. this has also led to the introduction of healthier options such as whole wheat and gluten-free crusts, which have further increased the demand for this category. apart from these categories, the us frozen bakery products market also includes other products such as muffins, bagels, and pretzels. these products are gaining popularity due to their convenience, taste, and variety. increasing availability in supermarkets and online platforms, along with the introduction of new flavors and varieties, are expected to contribute to the growth of these categories in the us frozen bakery products market. in conclusion, the increasing convenience and availability of a wide range of frozen bakery products have been driving the demand in the us market. with manufacturers continuously introducing new healthier options and flavors, and the growing trend of homemade food, the us frozen bakery products market is expected to witness a steady demand from consumers in the coming years.