US Beta-carotene Market Outlook

the demand for beta-carotene in the united states is expected to remain on an upward trajectory over the forecast period 2018-2032. beta-carotene is one of the most studied carotenoids and has recently been the subject of renewed attention due to its numerous physiological effects. it is found in dark green and orange vegetables, fruits, and in some grains, oils, and margarines, as well as in dietary supplements. the increasing availability of natural beta-carotene in foods and the growing number of consumers focused on maintaining their well-being, have been some of the key drivers of the demand for beta-carotene in the u.s. rising health consciousness among consumers in the u.s. is expected to remain a key driver of demand for beta-carotene in the future. in addition, the presence of carotenoids in pharmaceuticals and functional foods, such as sports drinks and dietary supplements, is likely to contribute to the growth of the beta-carotene market in the future. the new generation of chemical synthesis techniques, such as the reaction of geranylgeraniols with various olefins, and their increasing application in the food industry has been the main factor contributing to the development of the beta-carotene market. in addition, the introduction of new technologies, such as the production of sugars derived from beta-carotene, is expected to further drive the market in the coming years. in conclusion, the growing demand for beta-carotene is expected to remain on an upward trajectory over the forecast period 2018-2032. this is due to the increasing demand for natural sources of carotenoids and the rapidly evolving technology for producing beta-carotene derivatives, as well as the growing focus on health and wellness among u.s. consumers.