US Automotive NVH Materials Market Outlook

the us automotive nvh (noise, vibration and harshness) materials market is emerging as one of the largest markets for engineering materials in the world. as consumer demand for improved comfort and performance continues to drive vehicle sales, the demand for nvh materials is also on the rise. nvh materials are key components that reduce noise, vibration and harshness in passenger vehicles and are used in a variety of parts and systems, ranging from powertrain components to exhaust systems. the use of these materials has become increasingly important for automakers in the us, as more advanced designs and systems are implemented to meet customer demands. to achieve the highest levels of comfort, sound quality and control, automakers must consider the use of nvh materials in their vehicle designs. the us automotive nvh materials market is expected to grow at a modest rate over the forecast period of 2018 - 2032. the market is highly fragmented due to the presence of several large and small manufacturers in the us. the leading players in the market include 3m, dupont performance materials, avery dennison, general plastics, lanxess, basf and owens corning. these companies are engaged in constant innovation and research in the field of nvh materials and their portfolio includes a wide range of products tailored to meet the needs of different automotive applications. the government initiatives to reduce vehicular emission levels and the increasing demand for hybrid vehicles in the us are driving the growth of the nvh materials market. in addition, the need for lightweight and yet durable components for improved fuel efficiency and reduced co2 emissions is promoting the expanded use of these materials. automakers are also incorporating nvh materials into the vehicle interior in order to improve comfort and reduce wind noise and outside sounds. to conclude, the us automotive nvh materials market is expected to experience healthy growth over the forecast period due to technological advancements, increasing demand for quieter and more comfortable vehicles, and government initiatives to reduce emissions. automakers must consider the use of these materials to achieve the highest levels of performance and customer satisfaction.