UAE Frozen Chicken Market Outlook

the uae frozen chicken market outlook remains bright in comparison to other industries in the country due to its consistent demand and popularity. chicken is the most popular meat consumed in the uae, with per capita consumption estimated at 28.9 kilograms per annum. with diverse cultural influences shaping the tastes and preferences of consumers, the popularity of chicken in the emirates has sustained growth in recent years. sales of frozen chicken have also increased as a result of the advent of modern retailing in the uae, particularly in the form of supermarkets and hypermarkets. there has been a rapid shift away from traditional retail outlets to modern supermarket channels in recent years, driven by rising incomes, a growing expatriate population and the convenience of these channels. it is estimated that the market share of adtc (arabian dried traders company) in the uae's frozen chicken market was around 45% in 2018, with the rest of the market firmly held by competition. the uae frozen chicken market is expected to remain strong over the coming years, driven by factors such as increasing disposable incomes, population growth, the superior quality and convenience offered by modern retailing, and a developing foodservice landscape. the population growth in the uae, which is expected to grow by around 3.8 million by 2032, is expected to lead to further growth in demand for frozen chicken, as the expanding population will increasingly rely on convenience foods. the government of the uae is expected to remain committed to providing a platform for food safety assurance and continued industry growth. with stringent quality standards and a focus on safety of food supply, the uae is likely to remain a sought-after destination for both consumers and investors in the sector. in summary, the uae frozen chicken market outlook is strong, and growth opportunities are abundant. consumers have become increasingly open to trying different frozen chicken dishes, and modern retailing networks have resulted in better quality and convenience for shoppers. the government's commitment to quality control and safety is expected to further bolster industry growth in the coming decade. as such, manufacturers are likely to realize consistent growth in the uae frozen chicken market over the next decade.