South Korea Frozen Chicken Market Outlook

the south korea frozen chicken market outlook for 2018 to 2032 is highly promising, with the demand expected to remain strong due to several factors. by 2032, the market for frozen chicken products in south korea is expected to be worth over $300 million, largely due to the country’s expanding population and rising demand for convenient meals. the production of frozen chicken products in south korea has also increased significantly in recent years, as the country has adopted new technologies and methods for processing chicken more efficiently. this, paired with the availability of high-quality and organic chicken from local farms, has served to boost the frozen chicken industry. in terms of packaging, frozen chicken is largely sold in vacuum-packed plastic bags, with larger sizes often available in bulk. the labeling of such products also has to be tamper-proof, so consumers can be sure of the quality of the chicken they are purchasing. as well, 95% of the country’s frozen chicken products are certified to be free from hormones and antibiotics. in terms of marketing strategies, the industry has looked to capitalize on the fact that consumption of frozen chicken products is considered to be a healthier option in comparison to other animal proteins. this has seen the introduction of healthier products, such as those made from hormone-free meat, as well as new line extensions that appeal to a wider variety of consumer tastes. finally, in order to capitalize on the growth and development of the frozen chicken market in south korea, major industry players have also invested heavily in innovation initiatives. this has resulted in the introduction of novel products, which have enabled the industry to keep up with consumer trends and ensure the longevity of the market for years to come.