Russia Frozen Food Market Outlook

the outlook for russia’s frozen food market in the coming years is optimistic, as demand continues to grow from both domestic and foreign consumers. according to a report by research and markets, the russian frozen food market is predicted to grow steadily from 2018 to 2032. the highlight of this report is the increasing adoption of convenience foods, the rise in disposable income, the availability of low-cost options, and the increasing number of working people with limited time for cooking. the growth will be driven by a number of factors. firstly, the increasing availability of convenience foods and the corresponding convenience of modern eating habits. with the rise of working couples, demand for ready-to-eat and ready-made meals is expected to see an upswing. products such as frozen potato products, frozen meat, poultry, fish and sea-food, frozen fruits and vegetables, frozen pizza, and frozen snacks are helping to provide well-balanced meals with a minimal time requirement. additionally, as demand for clean, safe and fresh food increases, frozen food offers a hygienic solution. another factor contributing to the market growth is the rising disposable income in the country. gift of today's report states that the average monthly disposable income in russia increased from 45000 rubles in 2011 to 74000 rubles in 2017. the increase in disposable income allows people to spend more on food and also to opt for convenience foods. finally, the lower unit price of frozen food when compared to fresh food is likely to be a driving factor for the growth of the market. frozen foods are relatively cheaper than fresh products and may help to reduce the cost of convenience foods. this will be further bolstered by the increasing number of supermarket chains selling frozen food in the country. overall, the russian frozen food market is predicted to experience steady growth over the next couple of years. the increasing disposable income, the rise in the number of working people, the convenient nature of frozen food, and the lower unit cost are all likely to contribute to the growth in demand of frozen food in russia.