India Android STB & TV Market, By Resolution

android set-top boxes and smart tvs have become increasingly popular in india, as customers seek to enhance their viewing experience with high-quality content and advanced features. the demand for these devices has been driven by the growing trend of cord-cutting, where customers are moving away from traditional cable and satellite tv subscriptions and towards streaming services. one of the key factors driving the demand for android stbs and tvs in india is the increasing availability of high-speed internet services. this has made it easier for customers to access streaming services and consume high-resolution content at a faster pace. as a result, there has been a significant increase in the consumption of content through streaming services, leading to a greater demand for advanced devices such as android stbs and smart tvs. another factor contributing to the demand for these devices is the increasing affordability of smart tvs and set-top boxes. with the entry of affordable chinese brands, the cost of these devices has significantly reduced, making it accessible to a wider audience. this has also led to a shift from traditional crt and lcd tvs to smart tvs, as they offer a wide range of features and connectivity options at an affordable price point. the increasing demand for better viewing experiences and a desire for personalized content has also fueled the demand for android stbs and tvs in india. these devices offer a wide range of apps and customizable options, enabling users to access their favorite content and services with ease. with the rise of ott (over-the-top) platforms such as netflix, amazon prime, and hotstar, customers are looking for devices that can provide seamless integration and access to these services. furthermore, the indian market is witnessing a surge in the production of original content by ott platforms, which is attracting more customers to switch to streaming services. this has created a need for devices that are capable of streaming high-resolution content, and android stbs and smart tvs are equipped to meet this demand. in conclusion, the demand for android stbs and smart tvs in india continues to grow as customers seek to enhance their viewing experience and access a wide range of content through streaming services. with the increasing availability and affordability of these devices, they are set to become an integral part of the indian entertainment ecosystem.