Global Automotive NVH Materials Market Outlook

the global automotive nvh (noise, vibration and harshness) materials market is expected to grow steadily during the forecast period of 2018-2032. the growth of the automotive industry is one of the key drivers for this market. increasing awareness about the adverse effects of vehicle noise,vibration and harshness, on the environment as well as on driver and passenger safety is further expected to drive market growth. the demand for enhanced sound proofness and comfort in vehicles has been driving the demand for automotive nvh materials. higher penetration of infotainment systems and audio systems are further generating demand for noise absorbing materials. the requirement of lightweight materials that also provide excellent soundproofness are also expected to drive the global nvh materials market. the growth of the automotive industry has similarly increased demand for vehicle safety. this is resulting in an increasing number of safety features such as crumple zones, protective shields, airbags and seatbelt pretensioners that require good nvh performance. complying with eu and us regulatory frameworks such as end of line noise durability tests for motor vehicles (elms-v), evs and phevs and nvh durability applicable to windshields are other factors driving the demand for nvh materials. manufacturers of automotive nvh materials such as foam, fabrics, rubber, elastomers and composite materials are making efforts to develop materials with improved sound damping, sound absorption, noise canceling and insulation properties to meet the growing demand from vehicle manufactures. in addition, advancements in the construction and design of nvh materials are further expected to propel the market growth. growth in the use of advanced technologies such as acoustic simulations and nvh road testing for cars are providing automakers ways to simulate the desired interior sound quality. this too is generating demand for automotive nvh materials. the demand from global vehicle manufacturers for automotive nvh materials is expected to increase during the forecast period, as they focus on improved levels of safety and comfort for occupants, as well as the need to comply with increasing regulatory frameworks. additionally, revenue from aftermarket sales of these materials is expected to further propel the global automotive nvh materials market.