Global Amaranth Market Outlook

the global amaranth market outlook is a positive one, as the demand for the grain as a human food source and for animal feed continues to grow. despite being first cultivated thousands of years ago, amaranth remains an underexplored and underutilized food source with tremendous potential for healthy modern diets. as public health awareness continues to increase, this healthy, gluten-free grain will become more attractive to consumers over the forecast period of 2018-2032. as the uses of amaranth increase, so will demand. there is an abundance of applications for this ancient grain, whether it is used as a dietary supplement, an ingredient in sweet or savory dishes, or in making beer. amaranth contains high levels of essential vitamins, minerals, and protein - a combination which is perfect for vegans, vegetarians, and omnivores alike. in terms of animal feed, higher yields of feed can be harvested from amaranth as compared to conventional cereal grains, improving the production yield of animals. the versatility of the grain and its increasing popularity make a strong case for its future success. for instance, amaranth flour is being increasingly used to make pasta, breads, pizzas, and other conventional products such as health drinks. some companies have also capitalized on amaranth’s nutty flavor to make flavored snacks, including puffed amaranth, or chikki. cultivating and utilizing amaranth is also beneficial for farmers, as it is resistant to drought and can be grown in different parts of the world. amaranth can easily meet local needs for food grain and even help crop diversification to meet other dietary needs. additionally, amaranth requires fewer resources, such as nutrients, water, and pesticides, during cultivation, further reducing its environmental footprint. the challenge remains to find a cost-effective production mechanism for amaranth, particularly in regions with limited resources. quality standards in terms of the grain’s composition and safety are also necessary for larger-scale adoption. once these challenges are addressed, the amaranth market is expected to grow significantly in the future.