GCC Automotive Wrap Films Market Outlook

the gcc automotive wrap films market are defined as a polyvinyl chloride (pvc) film laminated with a pressure-sensitive adhesive or an acrylic formula. it is used for covering the exterior of a vehicle, typically to change its appearance and provide a protective layer from exterior environmental conditions. the replacement of traditional painting and coating methods has further expanded its application among vehicle owners. it is available in a wide range of colors and finishes to suit individual tastes, and has rise in popularity for modified and custom vehicles. the increasing trend of “do-it-yourself” (diy) wrapping and availability of easy-to-use wrap products are expected to fuel the demand growth over the forecast period. this trend has reached the gcc region, with a strong demand for wrap films in dubai and riyadh. increasing number of car customization services such as paint-wrapping, customization of vehicle interiors and exteriors, window tinting, among others, are also expected to support the market growth over the future. though diy wrapping is showing emergence, professional installation still dominates the market owing to the installation complexity that requires skilled labor. color and design of the film also largely depends upon the application skills of the installer which is expected to increase the market for the professional installers. the large number of participants from different countries and regions in the gcc region make it a premium destination for various automotive events such as car shows, drag racing competitions, and drifting championships. limited vehicle customization options and the high cost associated with them are leading to the increased popularity of wrap films in such events. wrap films provide the car owners with ample customization options for their vehicles with relatively lower costs as compared to traditional vehicle customization options. vendors present at such events target the largest number of car owners and are thus, creating new opportunities for the market. regulatory compliance is an important factor for the performance of the market. countries within the gcc region have varying regulations applicable for vehicle wrapping services, which have become critical for entry/ exit of a service and product provider. in conclusion, the gcc automotive wrap films market offers a wide array of solutions to car owners to customize their vehicles to their individual visual demands, with increasing acceptance in the region to drive the market over the forecast period 2018 to 2032.