Australia Automotive Films Market Outlook

the automobile production industry is one of the few industries to weather the economic downturn of 2020, and new innovations and advancements are further driving the growth of the sector in australia. the automotive films market is no exception, with increasing sales to oems and aftermarket specialists fuelling strong growth. the outlook for the sector is bright as anticipated increases in vehicle production volumes over the medium to long-term will continue to drive demand for automotive films. over the next decade, the automotive films market in australia is likely to witness a consistently growing demand. technological advancements have contributed to the better and more specialised films which are strong, lightweight, and provide enhanced protection. these features are likely to increase the demand for specialised films for various applications such as body panels, head lights, bumpers, sunroofs, doors, and others in the automotive industry. in addition to films that are used in the automotive industry, the australian market for films is expected to witness growth in the protective and decorative wound-care films (pdwf) segment. these films are primarily used in the medical industry for wound dressing and protection. adhesives and other pressure sensitive tapes are also used in the automotive industry, and their demand is likely to increase as light weighting of components is considered an important criterion by vehicle manufacturers. australia is home to some of the most innovative and technically advanced automotive films in the world. the key automotive film manufacturers are plasma coat technologies, omnifilm technologies, and eminence technology corporation. these companies are likely to continue to pursue innovations such as sandwich panel constructions to meet the demands of the growing automobile sector. the shorter-term outlook for automotive films in australia remains somewhat uncertain given the economic challenges of 2020. however, as the market stabilises in the medium to long-term, demand for films is likely to remain strong. given the importance of films to the automotive industry and the advancements in technology, the australian automotive films market outlook for 2018 to 2032 remains positive.