Video Surveillance Market

Global video surveillance market is expected to gain growth in the coming years owing to driving factors such as rising demand for public safety and security and advancements in IP based technology. However, privacy concerns, lack of huge bandwidth for video streaming and vulnerability to cyber-attacks are some of the major challenging factors for the growth of Global Video surveillance market.

In today’s metropolitan environment, the cities face threats, from various terrorist attacks, civil unrest, and rising crime rates to natural calamities. Government authorities around the world are constantly investing in technology innovation to increase public safety and security. Video surveillance provides a way to monitor the public areas and ensure the safety and security of citizens. The growing technical advancement in public and private infrastructure has propelled the demand for connected safety and solutions especially in public places. The companies are investing in manufacturing the video surveillance systems integrated with 4K technology due to its cost-effective surveillance solution for various sectors including retail, transportation, financial, and commercial industries. The real-time analysis of video streams and recorded footage becomes a vital evidence for any threat. In 2016, Panasonic Corporation unveiled its video surveillance solutions including fixed security, mobile, and body-worn cameras to optimize public safety.

With the technological advancement of 3D virtualization, the video surveillance with motion sensors, camcorders, access controls, fire detectors, alarms, and others, has become an integral part of public safety. It allows companies to manage and respond to an incident quickly and reduce the risk of errors and false alarms. In 2015, Zetron, had announced new, advanced video surveillance and security solution which is best suited for both private and public-safety applications. It allows the recorded video to be digitally watermarked and stored for evidential purposes. It basically offers solutions to customers who monitor and protect schools, government buildings, warehouses, parking lots, and other sensitive facilities. Hence, to meet the rising security demand for public safety and security is driving the video surveillance market.

Technological Impact Analysis

Deep learning in video surveillance

Deep learning has a large set of applications through video analytics in video surveillance. Deep learning can be used for applications such as face recognition, object recognition, and many other analytics solutions through video surveillance. As different deep learning algorithms are being developed, newer applications are introduced for video surveillance in deep learning. Deep learning combined with video surveillance provides security and business intelligence benefits. Many companies have started offering video surveillance systems with integrated AI chipsets. Investments by chip vendors and major video surveillance vendors in their respective R&D departments have sped up the development of deep learning video analytics algorithms. Video surveillance systems combined with video analytics software have been developed into fully deployable products with user-friendly interfaces and scenario-focused solutions. Deep learning face recognition algorithms are now available in search engine type application in video surveillance systems to detect and find missing people. Deep learning enabled cameras are likely to be adopted at a large scale in the video surveillance market. Deep learning cameras are integrated with embedded hardware for performing deep learning operations. The price of these cameras is usually dictated by the embedded hardware installed to perform deep learning operations. The high price of these devices is expected to hamper the implementation of deep learning in video surveillance in the short run. However deep learning is expected to offer a high range of applications in video surveillance system as the technology develops.

Use of cloud computing in video surveillance

Key players in the video surveillance market have started video surveillance as a service which refers to hosted cloud-based video surveillance. The major functionalities offered by video surveillance as a service are video recording, storage, remote viewing, management alerts, and cybersecurity among others. The integration of cloud with video surveillance offers a large set of benefits financially to end users. Storage of video footage on cloud offers lower power and maintenance costs which are high with on-site storage of video surveillance footage. The major benefits with the cloud storage of video surveillance data is high reliability. The problem of data loss or corruption is eliminated to a significant level through on cloud storage of video surveillance data. Use of cloud computing to manage video surveillance tasks provides benefits like resource pooling and rapid elasticity. The amount of data that can be recorded and be made available is increased exponentially through the integration of cloud computing in video surveillance. Security of video surveillance data is improved through its storage on the cloud. Remote access to live video footage is a major functionality provided by video-surveillance as a service.

Use Cases

Video surveillance in public transport

Video surveillance has been majorly used in public transport in today’s world. Public transportation has long been prone to accidents and crimes. Video surveillance systems have not only proposed to solve these issues but have succeeded in it to a significant extent. Video analytics combined with video surveillance has proposed to improve the quality of customer experience in public transport. Major application in public transportation for which video surveillance is used is capturing incidents like accidents. In case of accidents, the video footage captured by cameras can be used for determining the cause of accidents and also as evidence in the court of law. Video surveillance combined with analytics can be used for improving safety in public transportation through object detection. Video surveillance cameras can provide real-time alerts to drivers of school buses by monitoring the erratic behavior of the children like sticking their heads and hands out of the window. Video footage from the video surveillance systems in public transport can be used to monitor driver behavior along with customer behavior. This analysis can be used to gain insights about driving skills and behavior of the driver and add tasks to improve them. Video surveillance can be used to eliminate overcrowding in public transportation. Video footage from surveillance cameras installed in public transport vehicle can be used to detect peak hours and eliminating the overcrowding of public transport by deploying more vehicles in areas with peak hours.

Video surveillance in hospitals

Video surveillance in hospitals can be used to significantly reduce expenses, improve patient safety and provide high-quality healthcare. Surveillance cameras can be used to centralize the process of patient observation. Hospitals hire patient observers who are assigned the task for observing patients with suicidal tendencies or mental disorders and provide adequate care. These patient observers, usually family members of other patients are paid on an hourly basis in the form of reimbursements. The cost and difficulty of the patient observation process can be reduced significantly centralizing patient observations with the help of video surveillance cameras. Video surveillance combined with analytics can be used in emergency rooms to monitor risks like the total count of people in the emergency room crossing the threshold value. Video surveillance can provide an extra set of eyes in the emergency room improving patient safety and experience. Another important application of video surveillance in hospitals is drug diversion monitoring. Drug diversion is a major problem in main pharmacies as well as satellite pharmacies. Pharmacies and hospitals can face huge financial losses due to drug diversion by employees. In some cases, drug diversion can also prove dangerous. Video surveillance can help hospitals and pharmacy owners to keep an eye on healthcare personnel and prevent them from diverting drugs for their personal use. Other major uses that video surveillance systems provide in hospitals include prevention of infant abduction, prevention of thefts, improving safety in public areas of hospitals and helping hospitals in defending against false accident claims.

Video surveillance is expected to gain momentum in forecast years, but the privacy issue is the main concern in almost every sector including retail, healthcare, banking & finance, government, education, transportation, and others. For instance, in the retail sector, the general customers are not comfortable with being under the surveillance while shopping which may raise concerns regarding social privacy, privacy ethics, and others. Video surveillance is considered to be a major threat to the privacy of the democratic and consumers. Hence, the video surveillance systems should protect individuals from criminal threats without compromising on their rights to freedom and privacy. Many people try to remain anonymous in public places and video surveillance cameras can harm their privacy. A number of technologies exist in video surveillance that can protect the privacy of the people, but their implementations in current security systems is limited. The advances in video surveillance systems threaten the privacy of the people from unauthorized users. Hence, the privacy issue is the major concern that hinders the market growth of video surveillance market.

The video surveillance requires huge amount of network bandwidth for live video stream and high-resolution images. The additional audio consumes a large amount of bandwidth which becomes an overhead to the video surveillance market. The higher the compression, the more is the chance of compression artifacts to affect the video quality.

The integrated security and video surveillance solutions require huge bandwidth network, advanced noise reduction solutions, and ample space essential for storing surveillance video data. With research and development, the companies are coming up with solutions reducing the need for bandwidth in video streaming. Thus, the lack of huge amount of network bandwidth for video streaming poses a challenge for the video surveillance market.