ICTAug 10, 2026

ViacomCBS

Company Profile Analysis

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Year Founded & Workforce

1985-12-31

22,965 Employees

Industry

ICT

Services

ViacomCBS Overview

Company Headquarters: US

Founded: 1986

Workforce: ~22,965

Company Working: ViacomCBS is an entertainment content company, which connects the audience globally via television programs, motion pictures, live events, applications, games, and brand merchandise. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions. In February 2022, ViacomCBS announced that the global media company will become Paramount.

Strategy

ViacomCBS (Paramount) follows an organic and inorganic growth approach to grow its business by increasing its viewership share. It has invested heavily in producing a significant amount of high-quality original programming and other content under its media network segment. Under its filmed entertainment segment, the company invests a significant amount in producing, marketing, and distributing films & television series. It also strategizes to acquire programming, films and television series, and a variety of digital content and other ancillary rights such as consumer and home entertainment product offerings and pays license fees, royalties, or contingent compensation in connection with the acquired rights. The company is also transitioning to next-generation platforms and marketing solutions and diversifying its core business to increase its global reach.

Company Snapshot

$27M

Revenue

22,965

Employees

1985-12-31

Founded

Headquarters

SWOT Analysis

Strengths

Multi-platform strategy diversifies revenue streams
Increase in cash reserves

Weaknesses

Concentrated geographic Operations
Dependence on third parties for programming content

Opportunities

Growing media & entertainment industry
Strategic initiatives to expand business operations

Threats

Unauthorized usage of content
Intense competition

Key Developments

Date	Approach	Development
December 2022	Expansion	Paramount+ expanded its operation in Germany, Switzerland, and Austria with thousands of hours of entertainment.
January 2022	Collaboration	Paramount and Delta made a collaboration that will change the in-flight experience for millions of consumers. All Delta SkyMiles Members will have access to free, fast Wi-Fi and Paramount+ while in the air.
April 2019	Agreement	Viacom Inc. and T-Mobile entered into a content distribution agreement. Under the agreement terms, Viacom’s portfolio of leading brands, including MTV, Nickelodeon, Comedy Central, BET, and Paramount, among many others, plays a crucial role in delivering compelling new mobile video services to the users over T-Mobile. Through this, Viacom channels and on-demand content will cater to about 80 million customers, increasing its customer base and helping it evaluate consumer demands.
March 2019	Acquisition	Viacom Inc. acquired Pluto TV, a free streaming television service based in the US. Pluto TV has a strong position in the domestic free streaming video market, which will help Viacom extend its consumer reach and expand its presence across next-generation distribution platforms.
February 2019	Partnership	Viacom Inc. partnered with fuboTV, a television streaming service. The partnership aims at extending Viacom’s global portfolio of premier entertainment brands such as ET, CMT, COMEDY CENTRAL, MTV, Nickelodeon, Nick Jr., Paramount Network, TV Land, and VH1 to fuboTV’s live TV streaming service under base package fubo and premier package fubo Extra. This enabled Viacom Inc. to increase its global customer reach.

Product Offering

ViacomCBS
- Global Entertainment & Media Market

Financial Performance

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About the Author

Wantstats Research Team

Wantstats' research desk profiles ViacomCBS as part of our ongoing coverage of the ICT sector, drawing on public company data, filings, and market intelligence.

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I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.

Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.

Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.

Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.

Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.

Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.

Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.

Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!

Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.

Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

ViacomCBS

Company Headquarters: US Founded: 1986 Workforce: ~22,965 Company Working: ViacomCBS is an entertainment content company, which connects the audience globally via television programs, motion pictures, live events, applications, games, and brand merchandise. Driven by iconic studios, networks and streaming services, its portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, ViacomCBS provides powerful capabilities in production, distribution and advertising solutions. In February 2022, ViacomCBS announced that the global media company will become Paramount.

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