GS Yuasa International Ltd Overview
Company Headquarters: Kyoto, Japan
Founded: 2004
Workforce: ~14,217
Company Working: GS Yuasa International Ltd. is a holding company, which is engaged in manufacturing and supplying power supply systems, batteries, various specialty electrical equipment, and lighting equipment. Domestic automotive batteries, automotive lithium-ion batteries, overseas operations, domestic industrial batteries and power supplies, and other are its business segments. The domestic automotive batteries segment produces and sells lead-acid batteries for automotive. The domestic industrial batteries and power supplies segment covers rectifiers, lead, alkali, and general batteries, and power supply systems. The overseas operations segment manufactures and markets batteries and power supply devices in the international market. The automotive lithium-ion batteries segment handles lithium-ion batteries for vehicles. The other segment includes environment-related equipment, mobile communication batteries, battery-related equipment, and battery manufacturing equipment.
GS Yuasa International Ltd. has 39 manufacturing plants in 19 countries worldwide. Yuasa Battery, Inc., Siam GS Battery Co., Ltd., Lithium Energy Japan Corporation, Century Yuasa Batteries Pty Ltd, GS Kasei Kogyo Co., Ltd., and Yuasa Logitec Co., Ltd. are some of the subsidiaries of the company.
Strategy
GS Yuasa is focusing on increasing sales in the ASEAN region as part of its growth plan in the international lead-acid battery industry. Gasoline-powered vehicles are anticipated to continue to be the norm in developing nations for the foreseeable future, especially in the ASEAN region, as motorization advances with economic growth and the number of vehicles owned rises. To fulfill the rising demand for storage batteries, which are necessary for reaching carbon neutrality, is the company's growth strategy. In Japan, renewable energy is being introduced because of the government's "Declaration of Carbon Neutrality by 2050," and demand for storage batteries, which are essential for balancing supply and demand on the power grid, is anticipated to rise in step with this trend. To achieve carbon neutrality, businesses are starting to install storage batteries to manage energy at their facilities. Backup batteries and power supply units are the primary goods produced by the industrial battery and power supply industry. The company is working on increasing profitability by increasing sales of high-value-added products and services using IoT and DX. Increase sales of lithium-ion batteries in the green technology and energy fields, such as renewable energy applications, and develop abroad commerce by increasing local production for local consumption.



