DUALIT LIMITED Overview
Company Headquarters: West Sussex, England
Founded: 1946
Workforce: ~2,500
Company Working: Dualit Limited (Dualit) manufactures coffee and tea capsules and kitchen and catering equipment. The company’s product line includes kettles, toasters, coffee & tea capsules, food preparation appliances such as slice toasters, and catering equipment. Dualit offers aluminum coffee capsules, compostable coffee pods and capsules, and ESE coffee pods, among others.
Strategy
Dualit is focused on launching new products to cater to changing consumer preferences and demand. For instance, the company launched a capsule piercing tool that eliminates the problem of coffee extraction from capsules. Dualit also plans on expanding its production of coffee products and opened its first capsule production plant in 2013. The company develops coffee capsules that are compatible with its name brand machines as well as the Nespresso machines. This has helped the company widen its customer base. Dualit plans on expanding its presence in North America and Asia-Pacific by opening new stores in the near future.



