Coromandel International Overview
Company Headquarters: Secunderabad, India
Founded: 1961
Workforce: ~13,650
Company Working: Coromandel International develops agricultural solutions and offers a diverse range of products and services. The company deals with plant nutrients and crop protection solutions including fertilizer, crop protection, bio-pesticides, specialty nutrients, and organic fertilizer. The company also operates 750 rural retail outlets across Andhra Pradesh, Telangana, and Karnataka. Around 16 manufacturing plants are of the company and 7 R&D laboratories. The company’s specialty nutrients include water-soluble fertilizers, bentonite sulphur, micronutrients, organic fertilizers, and others.
Strategy
Coromandel International the key strategy is to continue to expand its presence in the developing market. Another strategy on which the company is focused is an investment in the supply chain, manufacturing excellence, research & development, product portfolio, brand visibility, and digital marketing for growing the business. And introducing new technologies like Agro-Tech solutions for crop diagnostics, spraying, and delivering the mechanism for enhancing farmers’ productivity, and crop yield.



