AstaReal AB Overview
Company Headquarters: Sweden
Founded: 2003
Revenue: USD 11.02 M (31-Mar-2022)
Company Working: AstaReal AB is part of the AstaReal Group which is fully owned by the Japanese pharmaceutical company Fuji Chemical Industries Co., Ltd. The AstaReal Group is a global pioneer and expert in natural astaxanthin production, R&D and clinical science. As a global leader in the market, we recognize our responsibility to educate the world about natural astaxanthin’s outstanding benefits for human health whilst also setting the highest standards of product quality and purity. AstaReal AB has distinguished roots, spinning of from Uppsala University in Sweden, one of the world´s most prestigious universities. In the early 1990s, we established our first production facility in Gustavsberg, Sweden, where we became the first company in the world to commercially produce natural astaxanthin. In 1995, company launched Astaxin@ – the first human nutritional supplement containing a natural source of astaxanthin. Consumers and researchers alike have recognized the superior health benefits of natural astaxanthin, including the Swedish Cross Country Ski Team, who has used Astaxin® since 1995. AstaReal AB together with their parent company Fuji Chemical Industries Co., Ltd, continue to lead the natural astaxanthin market with superior production technology, product innovation and commitment to clinical research.
Strategy
AstaReal AB is a Swedish biotech company that specializes in the development and production of high-quality natural astaxanthin. Astaxanthin is a powerful antioxidant that is found in a variety of natural sources, including microalgae, yeast, salmon, trout, krill, shrimp, crayfish, and some types of seaweed. AstaReal AB's key strategy is to leverage its expertise and capabilities in the field of natural astaxanthin to create innovative and high-value products for a wide range of industries, including food, beverage, dietary supplement, cosmetic, and pharmaceutical industries.
Some of the key elements of AstaReal AB's strategy include:
Focus on Research and Development: AstaReal AB invests heavily in research and development to create new and innovative products that meet the needs of its customers. The company has a team of world-class scientists who are constantly working to improve the quality and efficacy of its products.
Quality Control: AstaReal AB has strict quality control measures in place to ensure that its products meet the highest standards of quality and purity. The company uses state-of-the-art technology and rigorous testing procedures to ensure that its products are safe, effective, and free from contaminants.
Partnerships: AstaReal AB collaborates with leading companies in the food, beverage, dietary supplement, cosmetic, and pharmaceutical industries to develop new products and applications for its natural astaxanthin. The company works closely with its partners to ensure that its products meet their specific needs and requirements.
Sustainability: AstaReal AB is committed to sustainability and environmental responsibility. The company uses sustainable production methods and works to minimize its environmental impact. The company also partners with organizations that promote sustainability and environmental protection.
