Food & Beverages

Asahi Group Holdings, Ltd.

Company Profile Analysis

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Asahi Group Holdings, Ltd. - Food & Beverages showcase

Year Founded & Workforce

1888-12-31

30,020 Employees

Industry

Food & Beverages

Services

A

Asahi Group Holdings, Ltd. Overview

Company Headquarters: Tokyo, Japan

Founded: 1889

Workforce: ~30,020

Company Working: ASAHI GROUP HOLDINGS, LTD. is one of the global leaders in offering quality products and providing more fun to life with the help of an special range of alcoholic beverages that primarily includes beer, food brands, and non-alcoholic beverages. Since incorporation, ASAHI GROUP HOLDINGS, LTD. has acquired several brands and breweries around the globe, and with the help of that, it is relishing a heritage of more than 100 to 400 years. The company has combined a rich history that has resulted in a diversified range of premium brands in its global product portfolio. Asahi Super Dry, Kozel, Asahi Dry Zero, Grolsch “Cheer the Future”, Peroni Nastro, Clear Asahi, Azzurro, Asahi THE RICH, Wilkinson, Pilsner Urquell, Juroku-cha, Calpis, Oishii Mizu, and WONDA are the major brands of the company. Moreover, the company markets, sells, and manufactures various wine, whiskey, beer, spirits, coffee, tea, RTD (ready-to-drink) beverages, fruit drinks, carbonated drinks, and water (mineralized). In addition, ASAHI GROUP HOLDINGS, LTD. also offers various nutritional snacks, health supplements, confectionery products, freeze-dried foods, and several baby products. Furthermore, ASAHI GROUP HOLDINGS, LTD. has a presence across the globe, with primary operations in Japan, Southeast Asia, Europe, and Oceania.

Strategy

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Company Snapshot

$19,219.2M

Revenue

30,020

Employees

1888-12-31

Founded

Tokyo, Japan

Headquarters

SWOT Analysis

Strengths

  • High focus on innovation
  • Wide consumer base
  • Strong product portfolio
  • The company has automated its activities and has made consistency in the qualities of the products that are enabling increase or decrease the product development according to the condition in the market
  • The company invests a huge resource for the continuous training and development program for its employees that in turn result in a highly skilled workforce, the company also keep motivating its employees to uplift their morale
  • Manufacturing Network
  • R&D
  • Product and Brand Portfolio
  • Financial Performance

Weaknesses

  • High dependence on alcoholic beverages segment for revenue which is a mature market
  • The gap between sales and production of goods is giving opportunities to the competitors to make their foothold in the market
  • The structure of the organization is only compatible with the present model of business which in turn hampers the overall growth
  • Limited alliances
  • Liquidity Position

Opportunities

  • Strategic partnerships to strengthen market position
  • Expansion in underdeveloped countries
  • The innovation in technology created an opportunity for the company to propose a differentiated strategy for pricing in the new markets, and it can enable it to sustain its reliable customers with abundant provisions and lure new consumers with the help of other value-oriented proposals
  • An increase in focus on the availability of products through online retailing may create growth prospects for the company
  • Strategic Initiatives
  • Global Beer and Cider Market

Threats

  • Currency exchange rate fluctuations
  • Increase in consumption tax rate
  • The shift in buying behavior of the consumers from the online channel can be one of the major threats to the present model of infrastructure-driven supply chain
  • At present the company still falls under the category of market leaders in terms of innovation in the product, however, it is observing stiff rivalry from the global and local players
  • Environmental Concerns Related to Plastic Bottles
  • Negative Health Attributes Associated with Beer
  • Intense Competition

Key Developments

DateApproachDevelopment
April 2019ExpansionAsahi Group Holdings, Ltd. announced a opening of Asahi Quality and Innovations Co., Ltd., an R&D center in Tokyo. With this, the company aimed to advance its expertise in yeast and lactic acid bacteria, and adopt new digital technologies.
April, 2023Joint VentureAsahi Europe & International announced the incorporation of a joint venture in Singapore. This step was undertaken for a better future for the premium beer category in the markets of country.
March, 2023Product LaunchASAHI GROUP HOLDINGS LTD. announced the launch of its first-ever NFT collection of cards of Asahi Super Dry Brand across the globe for the celebration of the 36th birthday of its brand Asahi Super Dry, which is a number 1 brand in Japan. This launch was focused on strengthening the relationship of the brand with the customers.
December, 2022InvestmentASAHI GROUP HOLDINGS LTD. announced the establishment of the investment management firm, Asahi Group Beverages & Innovation Fund, that will be based in the US (San Francisco), from January 2023. This establishment was made to enhance the existing product portfolio of the company including beer.
October, 2022InvestmentASAHI GROUP HOLDINGS LTD. announced the relocation of Hakata Brewery and the investment of 49.1 billion yen in a Japan-based company Tosu Brewery with an objective for the operational efficiency and to become “Carbon Negative” in 2026
August, 2022PartnershipAsahi Group Holdings, Ltd. announced that Asahi Super Dry has become an official beer partner with City Football Group. This collaboration is led by Asahi Europe & International – the European regional headquarters operating the business and has a major role in the promotion of global beer brands of the Asahi Group.
June, 2020Merger & AcquisitionASAHI GROUP HOLDINGS LTD. acquired an Australian company - Carlton & United Breweries Pty. Ltd. that operates in the Cider & beer business.
June, 2020Product LaunchASAHI GROUP HOLDINGS LTD. announced the launch of the SHIBUYA SMART DRINKING PROJECT based in Tokyo. This step will allow an excess for the minimal alcohol beer-style drink the consumers.
January, 2019Merger & AcquisitionASAHI GROUP HOLDINGS LTD. announced the acquisition of Fuller, Smith & Turner P.L.C. This acquisition enhanced the portfolio of premium beer and ciders of the company along with a huge consumer base.
April 2022Product/ServiceThe company launched 100 per cent recycled plastic soft drink bottles.
March 2022Joint VentureAsahi Beverages, Pact Group, Cleanaway Waste Management and Coca-Cola Europacific Partners entered into a joint venture partnership to open largest PET recycling plant in Albury-Wodonga, Australia.
December 2021ExpansionAsahi Group Holdings, Ltd. announced a new venture Asahi You. Us, Ltd. to develop new sustainability businesses within the Asahi company in Japan as a new company under Asahi Group Japan, Ltd
December 2020CollaborationThe company and Embion Technologies entered into a collaboration to develop new products from brewing by-products.
June 2020AcquisitionThe company acquired Carlton & United Breweries from Anheuser-Busch InBev, a drink and brewing company.

Product Offering

  • Asahi Group Holdings, Ltd.
    • RTD Alcoholic Beverages
    • Beer
    • RTD Alcoholic Beverages
    • RTD Alcoholic Beverages

Financial Performance

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About the Author

Wantstats Research Team

Wantstats' research desk profiles Asahi Group Holdings, Ltd. as part of our ongoing coverage of the Food & Beverages sector, drawing on public company data, filings, and market intelligence.

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Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
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Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.
Noah Malgeri
Noah Malgeri

Co-Founder, Mojave Rail Fabrication Limited

This is really good guys. Excellent work on a tight deadline. I will continue to use you going forward and recommend you to others. Nice job.
Michael Robert

Manager, JavolVision

Thanks, I am so happy that we worked together. Maybe we still can work together in the future.
Joseph Aguayo
Joseph Aguayo

Sales Operations & Pricing Manager, Intel

Thanks. It's been a pleasure working with you, please use me as reference with any other Intel employees.
Bong Lau

Sales Leader, Bamberg

We bought your "2025 report" in 2020. Everything is fine and very good.
Peter Groot Koerkamp
Peter Groot Koerkamp

Account and Business Manager, EFS-Holland BV

Thanks for sending the report it gives us a good global view of the Betaïne market.
Younghwan Choi
Younghwan Choi

Senior Retail Manager, LG Chem

We found the report very insightful! we found your research firm very helpful. I'm sending this email to secure our future business.
Mark Irwin

Management Consultant, Level 21

I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.
Rob Kooiker

Group Product Manager HVAC & Fire Protection GMA, Rockwool

I have been reading the first document or the study, the Global HVAC and FP market report 2021 till 2026. Must say, good info! I have not gone in depth at all parts, but got a good indication of the data inside!
Jason Lee

R&D Director, Seojin

Thanks for your great support. Appreciate it. Well received report. It helps us to understand market well. We're planning other area of survey in the future, let's keep in touch.
Akif Moroglu

Strategy & Business Development Director, Dogan Holding

We got the report in time, we really thank you for your support in this process. I also thank to all of your team as they did a great job.

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